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Public Screen Advertising with Google

Yesterday, Google announced that all Display & Video 360 users will now be able to expand their campaigns to digital out-of-home ads, including screens in public places, like stadiums, airports, bus stops, shopping centers, elevators, taxis and more. That could be a big addition to your promotions,…

Fundamental Truths about SEO

Brands and SEO professionals must take responsibility for the performance of the websites that they run and manage. Applying these six SEO truths will help you achieve next-level website performance, according to Bruce Clay, the founder and president of digital marketing optimization firm Bruce Clay…

E-Mail Marketing in 2022

Gone are the days when all marketers used email in the same way. In today’s economy, marketers are using email to create deeper connections with customers, increase ecommerce sales, push consumers to new calls to action such as click and collect (buying an item online to pick…

Affiliate Marketing in ShareaSale

Ready to level up your blogging game and make more affiliate income? If so, let’s talk about one of the best free resources that are available to bloggers: the ShareaSale affiliate network. This isn’t your run-of-the-mill list of boring reasons to get on board with the…