Are you ready to plan your Instagram marketing strategy for 2021? Through thorough research, we have found multiple trends that we believe will be of utmost importance to focus on this year. 1. Instagram’s E-Commerce Tools 2020 was the year Instagram furthered its…
The ongoing COVID-19 pandemic has elevated how businesses operate. We’ve seen more products and services move online and many employees will continue to work remotely or in a hybrid setting for much of next year. Months of varied customer responses to COVID-19 have given us…
Christmas is almost here. The Tim Horton’s holiday cups have been released, we’re preparing to stuff ourselves with all kinds of festive foods, and also gearing up for a new kind of winter holidays and the start of a new and hopefully better year. December…
Your SEO keywords are the keywords and phrases placed in your web content that make it possible for people to find your business through use of a search engine. A website that is well optimized for search engines is said to “speak the same language” as…
Contrary to popular belief, Search Engine Optimization and Pay-Per-Click aren’t on opposite sides of the Marketing spectrum. There are plenty of ways the two disciplines can work hand in hand, especially when it comes to the optimization of your Google Ads. In this blog, we…
The emergence of the Covid-19 pandemic has resulted in a downturn for influencer marketing, as brands and agencies around the world were forced to suspend advertising campaigns or sponsorship deals. Continued economic uncertainty is likely to bring new challenges, but the industry has adapted well…